Old Franklin Turnpike (US-220 / Smith Mountain Lake Gateway)
The Old Franklin Turnpike / US-220 corridor is Rocky Mount's brand-hotel spine, with the Holiday Inn Express & Suites Rocky Mount/Smith Mtn Lake By IHG (3.7, 141 reviews) as the town's single hot-tub-search-relevant hotel. The IHG offers pool, fitness center, free breakfast, kids stay free, pet-friendly rooms and business center at $133-$161 nightly — best for Smith Mountain Lake weekenders, US-220 through-travelers, Booker T. Washington visitors and Rocky Mount Harvester concert-goers who read recent reviews on housekeeping before booking.